Client Stories

SEO website copywriting + edits & audits for businesses like yours.

As you’ll see, my writing ranges from punchy n’ fun, to flowy and romantic, to straightforward and thoughtful. It’s all about striking a balance between your voice and what will connect with your customers. 

Mike Glatzer Photography - SEO Website Copywriting

Mike is a seasoned photographer who came to me because he was at a loss as to why his website wasn’t hitting home with his audience. He was worried about hiring someone else to write his website copy for him because he didn’t want to lose his personality (that’s a big reason his clients hired him, after all). 

I wrote his website copy to draw out his fun-loving personality and speak directly to what his clients needed to hear to feel excited and confident Mike was the photographer for them. 

Soul CBD

Soul CBD creates soothing, research-driven CBD products. But how do you educate consumers about a pretty scientific (and heavily regulated) product…while also making sure your content is easy to read?

Inward Voyage - Website Copy Edit & Audit

Gary is a spiritual teacher and healer who had finally launched Inward Voyage after years as a practitioner. He had written all his website copy for Inward Voyage, but he was worried he was using too much “jargon” and losing his audience. He also felt unsure if he was speaking straight to the heart of his clients’ pain points or if he was being too ambiguous about what he “actually does.” I edited and streamlined his copy for impact, while maintaining his voice and message. 

Lena Zaric Jewelry - SEO Website Copywriting

Lena is an artist, maker, and designer with unbelievable talent. She was finally launching her jewelry brand, featuring her organic, flowy pieces and signature spiritual energy. But she had a problem: She struggled to chisel away at her website messaging. Because her pieces were so personal, visceral, and visual, it felt challenging to put words to their value.

That’s where I came in. I wrote her website copy to establish her brand and honor her work, as well as set her website up for success with SEO.

Tactic Staging and Interiors

Magda wanted my help to position Tactic in a lucrative niche: as professional and well-connected as the big staging companies, but with a more personal touch. We’ve been working together ever since this project on monthly blog posts. 

Gretchen Egging

Gretchen loved her job, but she felt her diverse passions might be better served doing something else. Only, she wasn’t sure what. So, she asked me to write her personal website in a way that left her career open to wild possibilities while still demonstrating who she was at her core.

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